ConnectiveOne + Ringostat Integration: Unified Quality Control for Calls and Chats at VARUS.UA

A phone call, a live chat, a Telegram message — three different channels, but the same customer. Sooner or later, every contact center faces the same challenge: how do you bring all of these channels into a single quality management process without losing context or doubling the workload for your QA team? The partnership between ConnectiveOne and Ringostat addresses exactly this challenge. Our collaboration has been evolving for years, with new solutions continuously being developed for our mutual customers.

One of these solutions is the integration we implemented for one of Ukraine’s leading retailers, VARUS.UA.

Implemented for:

Logo varus.ua

Partners

ConnectiveOne is an omnichannel customer communication automation and AI support platform that brings calls, chats, and messaging apps into a single system with end-to-end customer service quality control.

Ringostat is a business telephony and call tracking platform used by companies to manage and process customer calls.

How the Integration Works

The integration consists of two key layers.

1. Telephony channel

Ringostat calls are connected to ConnectiveOne as a communication channel. Customer data from Ringostat is transferred directly to the customer profile in ConnectiveOne, giving agents immediate access to the full context of the interaction regardless of the channel the customer uses.

2. Call archive + AI Quality Assurance

Once a call is completed in the Ringostat dialer, ConnectiveOne automatically creates a closed conversation containing the call recording. The call is automatically transcribed and converted into a text-based conversation. It can then be submitted for quality evaluation using the same approach, checklist, and scoring scale as regular text chats.

This is one of the key advantages of the ConnectiveOne approach: instead of using separate tools and processes to evaluate calls and chats, businesses can apply a single AQA standard across all communication channels.

Importantly, the integration does not replace Ringostat as a telephony solution. It complements it by bringing calls together with other channels — such as Telegram and live chat — within a unified customer profile in ConnectiveOne.

Business Value

A single customer profile

Calls, chats, and other interactions from the same customer are automatically brought together in one place. Communication history is never lost and does not need to be manually consolidated across multiple systems.

Unified customer profile with call, chat, and messaging history

Automatic call transcription

Teams no longer need to manually listen to or transcribe conversations. The call transcript becomes immediately available within the customer profile.

Automatic call transcription in the customer profile

One quality standard for calls and chats

Customer service quality can be evaluated using the same checklist and scoring scale, from 1 to 10, across all channels — without maintaining separate QA processes for telephony.

Unified quality scoring for calls and chats

Less manual work for QA teams and supervisors

Call quality monitoring becomes as simple, fast, and scalable as chat quality monitoring.

Quality assurance automation for QA teams and supervisors

Results for VARUS.UA

ConnectiveOne and Ringostat unified call and chat quality control in a single system.

Positive change

A noticeable reduction in the time QA specialists spend listening to and evaluating calls.

Positive change

Broader quality assurance coverage, with calls and chats evaluated using a consistent approach rather than separate processes.

Positive change

Faster access for agents and supervisors to the complete history of customer interactions, regardless of the communication channel.

What’s Next for the Integration

The partnership between ConnectiveOne and Ringostat continues to evolve. One of the next planned features is:

Click-to-call from the customer profile — agents will be able to start an outbound call with a single click on the customer’s phone number directly from the ConnectiveOne agent workspace, automatically opening the Ringostat dialer. This will reduce unnecessary switching between systems and make outbound activities even faster.

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